About the Startup
Describe your product in 3 words.
Sharing, True-weather, Sky-View
How did you come up with the idea for this product?
As a person who enjoys the outdoors, traditional weather apps were not a reliable enough resource. Weather apps give you forecasts - an educated guess as to the weather near the location I was interested in - rather than providing real live weather data; and the few sources that provide real-time weather information dont put that data into context that the average person can understand - for example what does “partly cloudy” feel like?
What makes your product special?
The BloomSky weather station was designed to be easily set up by consumers regardless of their technical expertise, with no calibration required- simply place the device in an appropriate location with a view to the sky or horizon, register the station within the app, and youre done. In addition, the BloomSky station is what consumers have come to expect from a connected device - a sophisticated and simple design that fits into any surroundings. The BloomSky station stands out from other weather stations because it provides real-time images from each location every few minutes and a daily time-lapse video, accessible through the app. The BloomSky station connects directly to WiFi, without the need for wires or mobile subscription. The data and images are stored in the cloud for easy access, anywhere, anytime.. not only should it deliver core features of weather station, it should look elegant while able to stand rough outdoor conditions. The BloomSky app gives users access to the first network of visual, hyperlocal, crowdsourced weather. Were empowering people to be connected with the weather and the world around them, and to give people a better understanding of how weather impacts their daily lives. Were connecting families and friends over long distances, as well as across town; giving small business owners a way to promote their locations, and giving communities a way to come together over the thing that connects us all - weather.
What has been the best part of your startup experience?
Putting together a well designed, attractive product to show proof-of-concept turned out to be harder than expected from the very start. We went through several versions for the exact shape and design of the weather station before we arrived at the final product. Throughout this process many critics questioned the products core value, insisting that there were already plenty of weather stations and apps on the market and suggesting that this was no different. It wasnt until after we settled on the final design you see today, when we received the first prototype and proved that a weather station can offer more than what others have settled with, that all their questions were answered.